Huizhou, China – November 14, 2025
At exactly 3:00 p.m., Goldrose officially launched its "77-Day Customer Experience Enhancement Initiative" at Goldrose University. Employees from sales, R&D, operations, and other key departments attended the kickoff meeting, unified under one mission: to build a safer, faster, and more reliable procurement experience for every customer.
Two-Stage Kickoff Strategy
The kickoff meeting was structured into two major segments:
1. Building a Flawless Customer Journey
The first stage focused on the overarching goals of the initiative-how to create a seamless, reassuring, and delightful experience for customers.
During procurement, customers may encounter unexpected issues. To respond rapidly and effectively, Goldrose will establish cross-functional action teams led by sales representatives and supported by R&D and operations personnel. These teams will work collaboratively to safeguard and optimize every step of the customer journey.
2. Enhancing Customer Happiness Throughout the 77-Day Campaign
The second stage focused on actionable improvements throughout the 77-day execution period. Each participant, especially sales team members, will take responsibility for:
Conducting efficient and high-quality communication with customers
Accurately identifying customer needs
Delivering timely feedback to the factory for continuous service and process optimization
Clear Goals for a Unified Vision
The meeting reinforced the core purpose and goals of the 77-day campaign. By aligning every department and optimizing every interaction point, Goldrose aims to significantly elevate its Customer Happiness Index and deliver a procurement experience that is faster, smoother, and more satisfying than ever.